Dissertation on Marketing
Marketing encompasses a serious of activities that a company adopts to place its goods or service in the hands of potential customers. Many students study marketing as a subject to learn various strategies of marketing. Students who are doing PhD in marketing are asked to submit marketing dissertations. Researchomatic, with the help of qualified research professional has prepared various marketing dissertations that will help you in writing your own.
Pricing Strategies In Marketing Campaigns: Retail Strategic Management
Pricing Strategies in Marketing Campaigns: Retail Strategic Management By TABLE OF CONTENTS CHAPTER 1: INTRODUCTION1 1.1 Introduction1 1.2 Background of the Study1 1.3 Conceptual and Theoretical Framework2 1.4 Significance of the Study2 1.5 Problem Statement3 1.6 Research Aims and Objectives3 1.7 Research Questions3 1.8 Structure of the Dissertation4 1.9 Ethical Considerations5 CHAPTER 2: LITERATURE REVIEW6 2.1 Introduction6 2.2 Concept of Pricing Strategies6 2.3 Importance of ...- 14202 Words
- 63 Pages
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The Effectiveness And Efficiency Of Psychology Of Marketing: Is The Understanding Psychology Of Consumer Behaviour Useful In Hotel Industry?
The Effectiveness and Efficiency of Psychology of Marketing: Is the Understanding Psychology of Consumer Behaviour Useful in Hotel Industry? By ACKNOWLEDGEMENT I would like to sincerely thank my friends, family, colleagues and mentor for the endless understanding, guidance and patience, and most importantly, the support and friendship during my studies. The mentorship of ...- 11486 Words
- 51 Pages
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The Effectiveness And Efficiency Of Psychology Of Marketing: Is The Understanding Psychology Of Consumer Behaviour Useful In Hotel Industry?
The effectiveness and efficiency of Psychology of marketing: Is the understanding psychology of consumer behaviour useful in hotel industry? By ACKNOWLEDGEMENT I would like to sincerely thank my friends, family, colleagues and mentor for the endless understanding, guidance and patience, and most importantly, the support and friendship during my studies. The mentorship of ...- 11480 Words
- 51 Pages
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An Investigation Into The Impacts Of Word-Of-Mouth Communication On Purchasing Decisions In U.K Restaurants
An investigation into the impacts of Word-of-Mouth communication on purchasing decisions in U.K restaurants By ACKNOWLEDGEMENTS My thanks go out to all who have helped me complete this study and with whom this project may have not been possible. In particular, my gratitude goes out to friends, facilitator and family for extensive and ...- 13218 Words
- 58 Pages
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Value Of Corporate Social Responsibility In The Emerging Global Market In India
Value of Corporate Social Responsibility in the Emerging Global Market in India By TABLE OF CONTENTS CHAPTER 3: METHODOLOGY1 Design and Methodology1 Rationale for Mixed Methods Research Design4 Secondary Research Methods5 Primary Research Methods7 Qualitative and Quantitative Research Method8 Rationale for Study16 Selection of Participants17 Instrument18 Justification of research tools18 Data preparation and statistical procedures19 Data Analysis19 Data organization20 Searching for alternative explanations21 Qualitative data analysis21 Secondary ...- 10145 Words
- 45 Pages
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Role Of 360 Degree Feedback Mechanism On Employee Performance Management In British Airways
Role of 360 degree feedback mechanism on employee performance management in British Airways by TABLE OF CONTENTS CHAPTER # 1: INTRODUCTION1 Purpose of the Study2 Research Question2 Aims and Objective of Dissertation3 CHAPTER # 2: LITERATURE REVIEW4 Scope of the Study4 Conceptual underpinnings5 Employee Satisfaction and Use of Performance Appraisals6 360-Degree Feedback Appraisal Use and Organizational Effectiveness8 Perceived Usefulness of Feedback10 The role ...- 5247 Words
- 23 Pages
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Critically Analyse The Factors That Bringing The Customers In Hotel Crowne Plaza
Critically analyse the factors that bringing the Customers in Hotel Crowne Plaza By ACKNOWLEDGEMENTS My thanks go out to all who have helped me complete this study and with whom this project may have not been possible. In particular, my gratitude goes out to friends, facilitator and family for extensive and helpful comments ...- 6639 Words
- 29 Pages
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Is Network Marketing The Answer To Future Business Enterprise?
Is Network Marketing the answer to future business enterprise? By ACKNOWLEDGEMENT No words can express my appreciation and gratitude to my research advisor _______ through the course of this research, Professor _____has taught me numerous values that extend well beyond the realm of _________ (Your Subject Name). His emphasis on dedication to work ...- 20800 Words
- 92 Pages
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The Strategic Marketing Importance And Financial Costs Associated With Outsourcing On Indian Market: Uk Case Study
The Strategic Marketing Importance and Financial Costs Associated With Outsourcing on Indian Market: UK Case Study By ACKNOWLEDGEMENT I would take this opportunity to thank my research supervisor, family and friends for their support and guidance without which this research would not have been possible. DECLARATION I, [type your full first names and surname here], ...- 16208 Words
- 72 Pages
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Impact Of Uk Outsourcing On Indian Market
Impact of UK Outsourcing on Indian Market By TABLE OF CONTENTS CHAPTER 1: INTRODUCTION1 Background of the Research1 Problem Statement1 Rationale2 Aims and Objectives2 Research Questions3 Research Hypothesis3 CHAPTER 2: LITERATURE REVIEW4 Outsourcing4 Conceptual Framework4 Organization's Marketing Aspect5 Outsourcing in United Kingdom6 Benefits of Outsourcing6 What to Outsource7 Why companies outsource on Indian market?8 Reasons to Outsource9 Importance and Financial Costs Associated With Outsourcing10 Impact of Outsourcing11 Case Study India12 Outsourcing ...- 3985 Words
- 17 Pages
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