Women's Health Gym Club

Women's Health Gym Club



Fernwood Women's Health Club

Fernwood women's health club is a business which is primarily based on improving women's health and fitness. The founder of this club, Diana Williams, has felt the difference of regular exercise. That was the main reason for her to open a new door in the world of women fitness. She realised that women felt intimidated to exercise in a mixed gym and she decided she needs to do something about it.

The first Fernwood women's health club was established in central Victoria in 1989. She wanted the club as a sanctuary to workout in a relaxed environment and enjoy regular exercise. Since the establishment of this health club it has grown dramatically and is the largest organization of its kind with over 85,000 members and staff trained to help every one of them to reach their goal.

In examining Fernwood Women's Health Club and working on the concerns about the expansion and direction the business is heading, as well as its viability in the long run, it has became evident through the various analysis that the women's health gymnasium can have a positive impact the critical performance variables or measurements can be based on a balanced scorecard approach in which each service can be evaluated on such things as profitability, resources employed, customer satisfaction, cleanliness, speed, quality, employee development and training, etc. By assessing these measurements on a normal cornerstone, management will be able to assess not only what desires improvement, but furthermore what services it's supplying effectively. These critical presentation variables will be established for each service to double-check that; a) its aligned with the strategy, b) assessing the right data, c) each service is supplying value to the customers, and d) it is profitable.

Issues considering the various reimbursement and inducement designs ...