Behavior Change Strategy

Behavior Change Strategy

Kudler Fine Foods is a successful grocery store in California. The company has tailored their product to serve those wanting a one-stop shopping experience for all their gourmet-cooking needs. The company has experienced immediate success and growth since opening in 1998. This paper will give an analysis of Kudler's strategic plan and the role of total quality management, summarizing the organization's mission and vision and if TQM could be a strategic level objective for this organization. As stated by the Indian Institute of Material management (2005), “Business today is in a global environment. This environment forces companies, ...