Rating
AIRCRAFT STRUCTURAL CONFIGURATION
Aircraft structural configuration
Aircraft structural configuration
Introduction
Current trends in aircraft development indicate that requirements linked to environment friendliness, such as emissions and noise limits, are strongly gaining importance. Only by considering these requirements will it be possible to handle the expected growth in worldwide air traffic. One of the goals ...
Rating
MANAGEMENT
Management
Executive Summary
This study looked at the degree of participative management used by firms in the restaurant industry. Findings indicated higher levels of action plan implementation success and financial success for restaurant firms using a higher level of participation in decision-making and plan execution. Smaller firms (single unit) ...
Rating
MY CHOICE KLM AIRLINES
KLM Airlines
KLM Airlines
Introduction
The position of renowned leaders as the KLM Royal Dutch Airlines? which is one of the oldest airlines in the world? is also under a threat since the competition is constantly growing stronger and to maintain the leading position in the world market companies are ...
Rating
CASE STUDY
Case Study
Case Study
Supplier selection in a fuzzy assembly setting is a very significant strategic conclusion engaging conclusions balancing several inconsistent criteria and attitudes from distinct experts. This paper values grey associated investigation and Jupiter Technologies idea to deal with this fuzzy assembly conclusion making problem.
Then contemplating the restricted ...
Rating
FIBRES & FABRICS
FIBRES & FABRICS
Introduction
In this paper we try to discuss about different fabrics and their properties and how they produce.
Properties and Behaviour of Natural
Fibres are classified as natural fibres and man-made fibres. Among the natural fibres we find plant fibres like cotton, flax, hemp or jute, ...
Rating
MIU MIU AND TOPSHOP
Miu Miu and Topshop
Miu Miu and Topshop
Introduction
Marketing mix includes four major elements of marketing: product, place, promotion, and price; often marketers also refer to these elements as the four P'. They are usually controllable by marketing managers. The marketing mix variables are adjusted around target markets ...
Rating
MARKET SEGMENTATION
Market Segmentation
Market Segmentation
Market segments of passenger motor vehicles
Passenger Motor Vehicles can be segmented in various ways according to five major segmentation variables including geographical, demographical, psychological, benefit and behaviourial. The traditional way of segment the car industry is shown below:
Mini
(e.g. Nissan Micra, Seat Marbella)
Small
(e.g. Fiat Uno, Opel ...
Rating
Consumer Behaviour Buying Process
Consumer Behaviour Buying Process
Consumer Behaviour Buying Process
Stages of the consumer buying decision-making gives influence on the behaviours of each consumer, and sometimes vary on what products they intend to buy or acquire.
Problem recognition is the first stage, where the perceived need. It involves perceiving the difference ...
Rating
Market Research
Market Research
Market Research
Market research as well as marketing research are frequently confused. 'Market research' simply studies a particular market. This is a very important concept. "Market research" is much wider. It includes not only 'market research, as well as areas such as research into new products or methods ...
Rating
MCDONALDS
Marketing McDonald's Product
Marketing McDonald's Product
Task 1
Introduction
McDonald's is one of the best known brands worldwide. This case study shows how McDonald's aims to continually build its brand by listening to its customers. It also identifies the various stages in the marketing process. (Mazur? 2004? 18) Branding develops a personality for ...