HUMAN RESOURCE MANAGEMENT

Raises or Rebuilding? A Business Owner's Dilemma

Summary

The case study centers around the scenario of financial downfall that embraced most of the world some years back, the case centers around such a similar scenario in New York in which companies after two years of economic crisis are now considering as their economic conditions increase that whether they should give incentives to their already suffering employees or should they invest the newly earned income within the growth of the company. The decision is quite critical for Jill McBride who is the owner of JZMcBride and Associates which is a six person public relation firm and has been working hard to not to let any layoffs take place in the past two years of economic downfall. Present in Cincinnati; JZMcBride is a six person public relation firm which has not given any raises to any of its employees through the past two years but now as the economic recession starts to subside and the work load starts to increase the company owner Jill McBride is pondering on the decision of either giving raises to employees to hire a new employee who can bring in more work for the future growth of the company.

The case also discusses the trends and examples of the industry to support the presented material this includes the example of Cyber Synchs, which is a New York based company dealing in the storage of data from users cell phones which have not been able to pay its two employees because of the lack of funds and according to the case (Rosenberg, 2010) the company is still not in an economic condition to pay these employees. The case study also discusses some suggestions as to what should be done in such worldwide crisis scenario as quoted by different professionals of the industry, like Rick Gibbs who is a senior HR specialist in a Houston based company has also given his suggestion to inform and link the changes with employees motivation levels in order to ensure a better productivity on fewer costs.

Raises or Rebuilding? A Business Owner's Dilemma: Case Study

Answer # 1)

The human resource trend that Jill McBride is facing are the uncertainty faced issues by the employees because of the high layoff's and unemployment in the surroundings happening due to the recession which has not left anyone unaffected even those employees who are to work hard and do the work of those that have been laid off due to high uncertainty in the market as of less availability of work in the market place, even these employees have to deal with cuts in pays, and no raises and increasing pressure of work. Thus, McBride is facing with the HR trend of high layoff and uncertainty amongst the employees about their jobs, which hinders their performance and decreases their comfort zone which in turn affects their productivity. Answer# 2)

McBride can reduce the working hours or can introduce the concept of shifts using time management as a key tool to ...