Business Management

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BUSINESS MANAGEMENT

Managing Activities to Achieve Results

Managing Activities to Achieve Results

Q1) Business Processes (LO1)

As a managing director of privately owned business “WebCre8” that designs websites for local businesses, it is suggested that the business at this point in time requires a performance management system and a number of managerial strategies and systems to expand its operations further. In its business expansion, the managing director is intended to launch new product / service, which include a package offering basic website design / launch PLUS 24 hour technical IT support to small local business for a fixed annual fee.

1a)

It is important to design an organisation chart for Webcre8 with a brief description about organization culture and how organization functions and processes inter-relate.

Managing Director of the Business “WebCre8”

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Sales Manager

Finance Director / Manager

IT Manager

HR Manager

?? ??

3 x Sales people

2 x Finance assistants

5 x Website Developers

1 x receptionist

An Accompanying Explanation for Organisation Culture for WebCre8

Currently, WebCre8 employs 15 members, however, during its business expansion; the managing director desires to hire new human resources, particularly in the departments of sales and information technology (IT). The aforementioned chart illustrates count of employees working in each department, in a hierarchical level. A major and common value that WebCre8's culture share is of equality and maximum collaboration within the departments. The managing director intends to hire 8-10 new sales people in order to increase sales of new product / service. For the launch and maintenance of new product / service, it is imperative to develop an extensive infrastructure. Thus, hiring 6-8 new IT executives / website developers would be useful for the successful business expansion.

Organisation Functions and Processes

The functions and processes of IT infrastructure organization are exceptionally multifaceted. The changing nature due to business expansion will dictate this. Thus, complex and large systems can automatically be choked-up with redundancies and inefficiencies that devour a huge sum of operating expenditure. Such inefficiency can be hazardous for the business expansion and its future operations. In order to stay away from this sort of redundancy, the managing director must examine investments and resources used in IT sector via an innovative perception (PwC PricewaterhouseCoopers LLP, 2012). Other than IT, a number of significant functions of WebCre8 are described as follows:

Operations: This unit works at a large scale, as it transforms raw material into final goods or services with the help of labour work and use of machinery, software and hardware.

Product Development: This unit works on several activities and tasks linked with launching improved, innovative, or redeveloped good or service to industry. These tasks involve marketing analysis, market research, engineering, and design.

Sales, Customer Accounts, and Marketing: This unit involves activities intended at communicating with potential or existing clients. These tasks involve advertising, promotion, telemarketing, retail management, and selling.

After Sale Services and Customer Services: This unit include support services offered to clients and consumers after they make purchases. Such services help-desk services, training customer support for warranties and guarantees and call-center services.

Support Business Procedures: For WebCre8 future business expansion, following three support business procedures portray ...
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