Business transformation is no easy task; entrepreneurs and CEOs often find it difficult to transform or bring change in their business dimensions. The subject of business transformation has been the subject of study for researchers. One such study is going to be discussed in this study. This study will compare and contrast chapter two and five of the book, “what the best CEOs know: 7 exceptional leaders and their lessons for transforming any business” by Jeffrey Krames. In chapter two, the author discussed about a company who is losing its market share ...