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The Influence of CEO Image on Brand Image, a Case Study of Ichitan Green Tea Brand in Thailand
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TABLE OF CONTENTS
CHAPTER 2: LITERATURE REVIEW1
Overview1
Branding2
Brand Positioning3
Marketing Goals and Strategies4
Brand Communications6
Brand Image, Brand personality, Brand Identity and Brand value9
Brand Image9
Brand Personality10
Brand Identity11
Brand Value13
Benefits of the Brand Image15
Emphasizing on Cognitive or Psychological Elements16
Psychological Perspective16
Cognitive ...
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Generation Y: Strategic Role of HR Services for the Employee's Performance and Productivity
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ACKNOWLEDGEMENT
My thanks go out to all who have helped me complete this study and with whom this project may have not been possible. In particular, my gratitude goes out to friends, facilitator and family for extensive and helpful ...
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Developing Online Sales Through E-commerce - An Entrepreneurship Project
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Contents
SITUATION ANALYSIS1
Internal Environment of the Company1
External Environment of the Company4
Porter's Five Forces Analysis of the Company6
5C's Analysis of the Company8
MISSION AND VISION STATEMENT10
Mission Statement10
Vision Statement10
BUSINESS PLAN12
Executive Summary12
Services and Products13
Competitive Difference14
Literature of Sales15
Fulfilment15
Technology16
Support and Service16
Market Analysis Summary17
E-Commerce in India18
Competition in E-Commerce19
Potential Issues of ...
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Remote Sensing To Be Used For Oil Spill Mapping- Monitoring & Management
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Literature Review
1.0 Introduction
Petroleum or crude oil is a naturally occurring liquid found in formations in the Earth consisting of a complex mixture of hydrocarbons (mostly alkanes) of various lengths. In its naturally occurring form, it may contain other nonmetallic ...
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Evaluate and analyse Electronic records management in Charity and voluntary sectors
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ABSTRACT
This research study intended to examine the challenges of records management, and security risks of electronic records in charities and voluntary organization. To ensure that the data are authentic and secure, records and archives require a proper management framework system. ...
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HR PROFESSION MAP
HR Profession Map
HR Profession Map
Introduction
Continuous Professional Development (CPD)
To be successful at a chosen profession it is necessary to continue learning as well as focus on personal and professional development for effective results. It helps employees increase their professional credibility and gives them a competitive advantage as ...
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HUMAN RESOURCE
Human Resource
Human Resource
Introduction
Users of HR Services within an Organization and Their Needs
Every department in an organization can make use of Human Resources services. Whether it is assistance in identifying trends, or training managers how to manage employees effectively, providing policies and procedures for activities regarding staff employment or taking ...
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CONTINUOUS PROFESSIONAL DEVELOPMENT
Continuous Professional Development (CPD)
Continuous Professional Development
Part 1 Reflecting Back
Q1.
1. Mater Class of Succession Planning and Talent Management
Attended a course to widen my understanding on how to manage talent successfully. In last organization, I had implemented a semi-annual “people day” and required to find ways to ...
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The Current State of Refugee Communities Organizations in London
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[Name of the Department/Hall/College/Wing]
TABLE OF CONTENTS
CHAPTER 01: INTRODUCTION1
Overview of the Chapter1
Background of the Research1
Problem Statement1
Research Aim2
Research Objectives2
Research Questions2
Significance of the Study3
Limitations of the Research4
CHAPTER 02: LITERATURE REVIEW5
Overview of the Chapter5
Defining the Refugee5
Defining the Asylum seeker in Global Context7
International Refugee Crisis9
Recent Trends11
Refugee Communities ...
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The Use of CRM as a Strategic Tool on B2C Customer Relationships
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ACKNOWLEDGEMENT
I would like to thank my supervisor for supporting me throughout my project and giving his valuable suggestions. Finally thanks to all my friends and family for their utmost support and inspiration.
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I, (Your name), would like to ...