Leading as a Management Function



Leading as a Management Function

Introduction

Management Function are a key area of excelling in the competitive market. A vital characteristic of Operations Management is helping companies improve their customer service levels and reduce cost over time (Johnston, 2007). McDonald's have achieved heights in its profits and cost leadership through effective operations management by their productive team.

Management Function at McDonalds

McDonald's is the global leader in fast-food service with more than thirty thousand local restaurants serving more than fifty million people in more than one hundred nineteen countries each day. McDonald's is one of the most recognized brands and valuable in the world, and remains a leader in service fast food restaurants globally in the market for casual dining outside in virtually every country in which it has business. McDonald's has the honor to serve the world some of your favorite foods including the world famous Big Mac, Quarter Pounder, Chicken McNuggets, Egg McMuffin and delicious for the fries.

Jim Skinner, Chief Executive of McDonalds, stated that McDonalds servers its customers across the globe and accepts the responsibility that follows their global presence. The words by the CEO of McDonalds, clearly reflects the importance of the business's global presence. The symbol of McDonalds is renowned by the people world-wide, and this is the success of the brand in the struggle of maintaining its global presence.

Marketing strategy of the company has continuously making efforts to maintain the global presence and recognition of McDonalds to retain its customers and attract new ones with strategies like customizing the menu according to the regions and their prevailing cultures.

To become successful like today, McDonald's has to spend lot of time and money invests in market research each location which expands to. First, the company will make sure there is a demand for fast food ...