HUMAN RESOURCES

Human Resources



Abstract

The paper discusses the study undertaken to determine the role of organizations in motivating employees. It keeps into consideration the case study of Mark and Spencer and DHL as research organization. Employee motivation is of paramount important in determining an organization's success, therefore, the sample of the study are the employees. The study uses qualitative research, where data is collected from survey questionnaires. The goal of the study is to find out the extent to which organizations develop policies which keep the employees motivating. It is found that success of DHL is attributed to the employee retention policies like performance appraisals and training that the company undertakes. These policies contribute to employees motivation and consequently to the organization's success.

Table of Contents

Introduction5

Background5

Research Problem6

Literature Review6

Theories of motivation7

Self Actualization at Workplace10

Motivational Theory at Workplace10

Intrinsic and Extrinsic Motivation10

Empirical Research of DHL11

DHL strategy for Employee Motivation11

Comparison with the Philosophy of Glen (2003)12

DHL Employee Motivation12

Rewarding the Employees12

Flexible Work Timings12

Employee Participation in individual events12

Referral Scheme12

Methodology13

Research design13

Research Philosophy13

Data Collection Method14

Sample and Survey Instrument14

Validity and reliability of the research15

Generalizability of the research15

Ethical Issues about the research15

Obstruction and Limitation of the research16

Onion Diagram16

Findings16

Reflection17

References21

Appendices22

Action Plan22

Human Resources

Introduction

The human resource is considered to be the main pillars of success of any company. Motivation is a tool which if used the in-proficient employees can be made highly proficient to make them realize their own worth and thus serve the organization as well as the people well. The management of these human resources is known as Human Resource Management. As companies have its branches in all over the world, the HRM becomes complicated. The researchers evaluate the activities of the organization Marks and Spencer which is one of the leading retail brands contributing to the world economy. It evaluated all the case studies, the theories and facts and even the data analysis to prove that employee motivation can actually contribute to the success of the organization. The researchers find about the different aspects that relate the HRM and the Employee Motivation. They look into all aspects and analyze the case study, theories, questionnaires, and the actual scenario. All these factors are described in the Literature Review. As a result, the researchers get the overall view of the organizations limitations, recommendations and the outcome based on the researches.

Background

The research aims to study the employee motivation in the retail industry. The researchers chose Marks and Spencer's, which is the leading retail brand. The study research helps to relate the theories of motivation to the practical, organizational environment affecting the employee performance. The HRM helps to evaluate and motivate the employees according to the requirements of the organization. Therefore, the researchers analyze how HRM becomes successful tool for the retail business Marks and Spencer (M&S). It tells how the motivated employees can contribute to the success of the company whereas if the same employees are under motivated they can pull down the profits and make the company face enormous losses. It also focuses on the procedures and strategies for reaching the objectives set by the ...