Ad Analysis

The ad that I choose to write about in my analysis is a car ad. The reason I choose this ad is because as I was flipping threw the pages it caught my eye. It looked like an expensive car, but I realized it was a Mazda and that the price of the car was not expensive what so ever. In this ad what stands out is a car and the design of the car along with the different features. One would never have realized it was a Mazda.

The ad that this magazine is in is “Glamour”, which mostly targets the eye of the female audience. This magazine has several different products in them such as, hair supplies, how to eat healthier and relationship advice. The name of the magazine “Glamour” goes with this ad because it discusses the latest fashion and what's new and what's out.

The color of this car is silver with dark windows, which gives the car a mysterious look to it. This ad doesn't use a lot of different colors. The text in this ad is all different shapes and sizes, which is what attracts a persons eye. The car in the ad is Mazda; which we the audience would have never thought that a Mazda would look this luxurious but it does. The audience for this ad would probably be around the age group of twenty-one through fifty years old. The reason for this is because at the age of twenty-one year old through a fifty-year-old one has grown up and matured. They need a car that looks sophisticated and when driving down the street someone would say “wow I wish I had that car”, whereas a sixteen through twenty years old would want a car that was more sporty and fast and that had a color that would stand out to the public eye. This ad targets the eye because when one would looking at this ad one would never realize or even think that this was a Mazda. If a person was flipping through the pages quickly they would probably think it was more of luxurious car that was very expensive and would never think about purchasing this vehicle, but with this new model that Mazda has come out with it gives the less fortunate an opportunity to have this luxury car with the option to have “DVD-based navigation system, leather interior' and ...