“THE GOAL” BY ELIYAHU GOLDRATT

“The Goal” by Eliyahu Goldratt

“The Goal” by Eliyahu Goldratt

The Goal is a novel written by Eliyahu M. Goldratt, and it aims to give a more innovative western companies. For this, the author puts us in a plant, run by an entrepreneur named Alex Rogo, which has serious problems that has dragged on for some time, production failures, delays in delivery of orders, material that does not pass the checks quality, malfunctioning machines, and problems between leaders and subordinates and others, and if these problems are not corrected within ninety days this plant, on orders from above, will be closed. In addition Alex has serious problems in their marriage. Alex is desperate because he finds a way to overcome this situation, but as luck would have it meet with his old professor of physics, which, speaking of the problems of the plant, he raises some key issues to our director, who make him change his views on the thinking of the direction of the company, who like him are many entrepreneurs, and perhaps not the most appropriate. This old professor, Jonah, not directly clarify the doubts of Alex but thinking makes it so that he and draw their own answers.

First change the concept of productivity, now Alex is doing something in pursuit of a goal, and to do what is needed now is to discover what the goal of a company like yours, and after much deliberation reaches the conclusion that the goal is to make money, so anything that leads us to make money is productive. GOAL, represent a particular company but also, paradoxically can be any company located in the world. Goal reflects the situation of those under driving an organization, regardless of the type in question. Alex Rogo in the first instance is the stereotype of manager who bases only their management indicators losing sight of context and without knowing the true purpose for which there is a for-profit organization. His management style is based on traditional values of missing perceptions view all internal events that make the organization towards its own end. An organization needs to increase the ability to learn what is effective to guide its development.

However, we can say that Alex Rogo, was able pick up the gauntlet, and although casually asked for help at the most difficult for your company. He had paradigmatic paralysis. With outside help and clearly, with the objective to achieve, could reverse a situation in a short time to spend getting from one crisis to a flourishing state. Basically, he made a change in the way they act and think, making it alongside traditional methods, or rather, combining traditional methods, but analyzed it from a different perspective. Finally, a change is in the desire to try, knowing it lead, locating each gear in place, engaging and mobilizing all resources of the organization through a shared vision. The leader is an ordinary person who is significant because he systematically searches for innovation through enthusiastic people to ...