SEVEN-ELEVEN'S SUPPLY CHAIN STRATEGY IN JAPAN

Seven-Eleven's supply chain strategy in Japan

Seven-Eleven's supply chain strategy in Japan

Executive Summary

Seven-Eleven had realized unique growth in the business sector as there was utilization of supply chain strategy of Seven-Eleven and certain performance drivers upon the balance nature business responsiveness and the awareness of certain risks involved. For Seven-Eleven to be successful, ECR approach will be realized that are effective for store assortments; chain replenishments and efficient promotion as well as product introduction. Seven-Eleven have found better ways of developing their CDC as well as DSD that is through information knowledge expertise and the augmentation of their business functions to deliver frequent product services of varied items and the engagement assurance given to the customers. The advantage of successful chain is within the improved economies of scale as Seven-Eleven effectively tripling buying power and gaining access to new products as the US and Japanese stores teamed to lower costs on certain premium wines for instance. The DSD can be appropriate when there is ample and fair amount of logistics determining the ideal physical distribution of goods at Seven-Eleven as there can be affected by the store's distribution center as well as facility location decisions. The distribution systems of Seven-Eleven were re-engineered and the Combined Distribution Centers have been introduced by the company to better manage the flow of products into the stores. There has been useful advantage of Seven-Eleven upon CDC and DSD as the centers allow smoothing of distribution operation to the stores and the provision of better quality and better information on supply and deliveries is available and there was control of the supply chain as achieved. The presence of technology like the adaptation of the POS system can possibly move ahead and do aid the store employment and management situation by freeing up staff time.

Background

Seven-Eleven Japan Company was founded in the year 1973 and had its first store in Tokyo, and by the year 2004, Ito-Yokado group owned the company and thus, managed successful supermarkets in Japan and that, Seven-Eleven had realized unique growth in the business sector. This report will be focusing and deal with several discussion and case analysis of Seven-Eleven Japan Company within the rising truth of Seven-Eleven as a leading convenience store chain as it can be within Japanese retail business functions. The critical analysis will incur as to how the company does its business operation reflecting their supply chain management as well as upon valuing their logistics into a more effective and reliable perspective. The understanding and execution of supply chain process and outcomes have to be present and supply chain analysis of Seven-Eleven is given more weight and value. The utilization of supply chain strategy of Seven-Eleven and such performance drivers upon the balance nature business responsiveness and the awareness of certain risks involved.

Discussion

Seven-Eleven as one of the convenience store can be responsive in a lot of ways such as the execution of efficient consumer response but it can be one catalyst for supply ...