Research Methods for Strategic Managers

Research Methods for Strategic Managers

Question # 01

Research Question

What is the significance of appropriate research methods selection for strategic managers?

Research Justification

Strategic management has a major contribution in the current business environment. The organizational objectives are purely dependent on the strategic approaches opted by the managers. This makes it essential to understand the importance of research methods in contrast to strategic managers. Since the last few decades, this concept has grown and emerged drastically.

Introduction

Management is divided into numerous fields, but there are certain fields that have more influence on the other domains, and can create a potential impact on the organizational objectives. The purpose of this research is to find out the importance of research approaches that must be conducted by the strategic managers in order to cope up with the organizational dynamics. For this regard, the research has been structured, in order to cater this gap and present views as per the aspects associated. Furthermore, the paper will also examine the way research methods are applied by strategic managers for defining strategies, and knowledge of these research methods (Saunders et. al, 2011).

Question # 02

Literature Review

Strategic Management

Strategic management is associated with the concept of formulating potential strategies for an organization, aimed to met up the organizational objectives. In the current business society strategic management has a potential influence in assisting the firms to the desired goals (Freeman, 2010).

Importance of Research Methods in Strategic Management

There are numerous approaches preferred by the strategic managers for conducting researches. They can be normative, analytical, normative, empirical and associated factors. For this, there are multiple aspects that form up a successful collaboration and effort. Since, the aim of this research is to cater the strategic management dynamics, it will also present the research methods preferred in a categorical ...