ORACLE

International Business Environment

International Business Environment

Introduction

Now days, every company tends to work globally to achieve long-term success in global markets. Today's global markets are very complex as customers and suppliers have access information and are aware of every advanced technology internationally. Online businesses are growing every year because of high demand of technology solutions, effective hardware, and software packages that can enable companies to work faster and in a more effective way. The increasing demand of customers and entry of new companies in a global market make the environment more complex and thus, affecting many companies' operations globally.

Oracle Corporation is one of the world's leading companies that produce software and hardware systems. The company creates, produce, markets, distributes and service middle ware software, database and application software. It offers variety of services including database, collaboration, middleware, SaaS, development tools, on demand solutions, operating systems, enterprise application, visualization software, consulting/systems integration, IT hardware and many others in different countries overall the world. The company operates in Americas, Europe, Middle East and Africa, and Asia Pacific.

Globalisation and the international trading environment

Unlike domestic trade, the environment changes when organisations cross international boundaries. Generally an organisation that has been operating locally, recognize its home environment (Hofstede 2000, Pp: 22-39). On the other hand, it does not understand the international environment that well. Thus, before act globally, companies must offer more time and all other resources in order to understand environmental factors in other countries (Allen and Raynor 2004, Pp: 16-25).

Nature of Globalization

The concept of globalization states an interconnection between various marketplaces not restricted by boundaries or time frames. The philosophical ideology of globalization is the propensities of businesses related to any concern such as technology are spread throughout the globe. However, the dispute stands tall about the standardization of globalization, whether or not it will be beneficial in the end. Although it is believed by many that globalization has the potential to generate immense opportunities in all possible growth potential areas throughout the globe. The implementation of the globalization can immensely benefit both the developed nations, the OECD countries and the under developing nations, the Non-OECD countries. Nevertheless, the concept faces comments from the opponents, as the opponents claim that globalization will advantage the wealthier countries and only increase their opportunity of growth as compared to less wealthier countries.

Driving Forces of Globalization & its Impact on Oracle

Technological Drivers

The process of globalization is mainly based on its driving force; technological development is considered as one of the major facilitator and driving force for this ideology. The importance of technology can be categorized as elements of knowledge relating to production, possession, instruments, and change. The aspects of technology rationalizes as the basic principle driver in the framework of globalization, it helps in transforming economic growth as the technological advancement help improve globalization by providing valuable tools to consumers through identification and persuasion of opportunities. Oracle has provided opportunities to its customers, by distributing technological empowerment to its customers, which leads to great analytics of economic trends ...