Operational management

Operational management of Burger King

Contents

Introduction3

Overview of the Burger king4

Operations strategy5

Operation management of the Burger King5

Marketing and the positioning9

Worldwide9

Recommendations10

Conclusion11

References12

Introduction

Operational management is all activities related to the deliberate transformation of materials, information or customers. Operating function includes activities that result in manufactured goods and services supplied by the organization to the external environment. Organization may vary greatly in nature operating functions. For example, in industrial raw materials are processed, and the first from the raw produce individual parts and components, then assemble them into finished products.

Operations management is the part of Business Administration which is committed to both research and the implementation of all these procedures tend to generate greater value added through the better planning, organizing and controlling in the production of both goods and of services provided to the customer, all aimed at increasing quality, productivity, improve customer satisfaction for customers and reduce expenditures of the company. At the strategic level the objectives planned by the Directors of Operations is involved in getting competitive advantage over the competitors.

Operation Management (Synopsis)

Operational management is understood or "managing down" which makes the public management into your organization to increase its ability to achieve their political purposes. It includes changes in organizational structure and system of roles and functions, the choice of leaders and mid-level advisor, the process of training of permanent staff, continuous improvement of the functioning of the organization with its current technology and the introduction of technical and strategic innovations in line with ongoing projects (Vu, et al, 2013). Its main tasks are:

Innovation & new Product Design

Analysis of services: Primarily refers to the analysis of agreement between the services offered or intended offer and the requirements of citizens. It also refers to compliance with the technical specifications of each product or service, and evidence of proper operation. New product design is one of the main objectives of burger King and is also involved in doing so.

Managing Quality

Analysis of processes: Refers to the technical and administrative processes, and its legal framework, used or intended to be used for projects, services, etc., Both as regards the relationship with the public recipient and the relationship with other government organizations.

Managing the Supply Chain

Review of ways to define its SCM: The Company is of the view to extend its SCM management. The better the SCM the greater will be the customer satisfaction level. The strategic approach of government involved, unlike the bureaucratic approach, a permanent search process more efficient procedures for the implementation of projects and services, trying to achieve consistent results with the requirements of the people without wasting public resources available.

Overview of the Burger King

Burger King is the world's second largest chain of hamburgers. The burger king was established in 1954 and currently it is operating in more than 83 countries across the world. It has been said that burger king's more than 12,600 restaurants chain serves more than 11 million customers every day. In many countries the restaurants of the burger king was operated by independent ...