Marketing Plan

Marketing Plan

Introduction

Max-E is an energy drink that is cloned by Red bull. This energy drink caters the market segment of young people and the people who have thrilling nature. This paper discusses the competitors of Max- E energy drinks together with the discussion of target market and demand factors for this drink(Hoeffler & Keller, 2003)..

Discussion

Competitor Analysis

The flavor of Max-E drink is little different, it contains a sickly sweet flavor that not gummy. The flavor has a blend of tart bubblegum and little sour vanilla. Both of these flavors are not hard. The flavor is the differentiating factor that make it ...