MARKETING MIX NOKIA

Marketing Mix Nokia





Marketing Mix Nokia

Company Selection

The company that is selected to work on the marketing mix is Nokia. The reason behind their selection is the diversity that they offer to the market. They have a broad range of products which makes the tasks related to marketing a bit complex. To understand the challenge their marketing team plays to deal with the issues related to marketing, the company is chosen.

Product strategy

Nokia is facing stiff competition from the Smartphone manufacturers like Samsung, Sony Ericson, iPhone, and HTC. All the competitors are developing latest and innovative technologies to penetrate ...