Goffman's Key Concepts

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Goffman's Key Concepts

Goffman's Key Concepts

Impression Management

Impression management is the theoretical and methodological concept to explain the social interactions of participants as an effort to build cooperation in the minds of those around certain beliefs about themselves and others (e.g. friends and enemies), facilities (offices, housing), or events.

Under the influence of management control theory reveals a process of communication as a process associated with the creation in the image of the persecuted members of the group as opposed to the understanding of communication as a way to transfer information and respond to group members. The deliberate or inadvertent control information about ...
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