Competitive Advantage

Competitive Advantage

Competitive advantage is considered as a stage when an organization attains or develops a characteristics or an attribute which allows it to overtake its competitors. Competitive advantage is considered as an important feature of management because present organizations exist in a competition which is more global than in past. In industries, organizations are competing with other companies which are providing same goods and services at lesser price.

Building Blocks of Competitive Advantage

The four factors which are considered as the building blocks of competitive advantage are efficiency, quality, customer response and customer response. These blocks are derived from the ...