Company Analysis Report

Company Analysis Report

The current era is the age of progress, innovation and advancements. The revolution in information technology and methods of production and manufacturing have enabled the companies attain flexibility and resilience in every capacity. It has also made the integration of conventional concepts such as six sigma, lean production and total quality management, possible in the organizational activities and process. The current report will elaborate upon such a company which is consolidating the traditional functions into its processes and activities through the implementation of advanced technology and best business practices.

Strategic Overview

Strategic overview refers to the process of defining the company's directions, strategies, mission and vision, and while doing so, making decisions for the resource allocation for pursuing the strategy with the inclusion of people and capital. In order to attain the strategic direction, the organizations use numerous techniques of business analysis such as PESTEL analysis, SWOT analysis, or STEER analysis. Thus, it is the formal consideration for the future course of an organziation.

The strategic overview of Donaldson Company is provided as follows:

Company Profile

Donaldson Company Incorporation is an organization that is vertically integrated filtration company. It is involved in the marketing and manufacturing of products that are utilized as a source of enhancing the air quality and performance efficiency. Various sectors, including industrial/commercial (exhausts, engines, transmission of vehicles, hydraulics of pipelines, and windmills), aerospace (planes, helicopters), use the company's products. The Donaldson Incorporation also performs a significant part in the pharmaceutical industries and alternative energy through the provision of temperature balancing, self cleaning air systems in rotating devices engaged in producing the energy, and the filters that are utilized to protect the chemicals in research facilities from contaminating. Donaldson Company is a multinational and conducts its functions in Mexico, Belgium, UK, China, USA, Thailand, Italy, Japan, France and Germany (Donaldson Filtration Solutions, 2013).

The brief history of The Company indicates its origin as a small business named Donaldson Engineering, which was established around the invention of air intake filter of Frank Donaldson. It was in the year 1915 that Donaldson incorporated the business along with his siblings and parents as Donaldson Company Inc. The company introduced and new type of filter and acquired Wilcox-Bennet air filter license. During the early part of 1930s, William Lowther joined the company and developed the NS Filter and this year proved to be a transitionary phase for the company. Later, the company expanded into the military and aerospace hydraulic equipment and device filters company after World War II. After some more years, Donaldson Company established its subsidiaries during the 1960s in South Africa, Germany, France, Britain, Benelux and Australia.

The Donaldson Incorporation facilitates its customers with a complete system of separation and filtration of products for producing compressed gas and air systems. The Donaldson stationary and mobile compressor solutions comprise of the housing ad filtration for oil/air separators, air intake, fuel, lube and coolant filters, and condensate and dryers management products along with the compressed air filters of Ultrafilter ...