CHOOSE A COMPANY AND THEIR PRODUCT(S)

Koito Corporation

Koito Corporation

Introduction

The name of the company I have selected to research is Koito Japan. Koito manufactures electrical parts, railway equipment and automobile and aircraft seating equipment. Koito is a prime vendor for all Japanese OEM's that include Toyota, Nissan, Honda, Mitsubishi, Mazda, Fuji Heavy Industries (Subaru) Suzuki, Daihatsu and Isuzu. Koito has been into the automobile electric business since 1915 and its major competitors include Ichikoh aka (IKI) Imasen, Stanley and Tokai Denso. According to the Japanese way of business (Kaizen)the essence of joint strategic partners Koito has been more into product development for ...