BUSINESS SUSTAINABILITY

Research Design Proposal and Literature Evidence Review

Research Design Proposal and Literature Evidence Review

Research Design Proposal

Introduction

Increasing competition in today's modern world requires special attention towards the concept of future sustainability. It has become the most important concern in the developing and global business environment where fast advancement in technology and increasing business opportunities and facilities of international trade has made it easy for the business world to grow more and this creates a big threat for the existing companies. To adapt changes so rapidly and to keep updating the business for the future stability and sustainability is not always possible. One of the most important change and the growing strategy all over the world is the concern for environmental protection and to have the environment friendly business operations. Most of the companies have adopted this concept as their basic objective and working for the prevention of the environment is their major concern and basic corporate social responsibility. The only way to attain the future sustainability is by merging the social and environmental system to achieve maximum stability in the business environment. It requires developing various strategies to bring improvement in the environment and ecological system.

Thesis Statement

Future sustainability in the emerging competitive environment requires attention towards the protection of natural environment.

Research Topic

Future sustainability of business environment needs future stability of natural environment.

Purpose

The main purpose of this research is to examine the future sustainability in the competitive business environment. This requires special attention to understand the current situation of the business and to analyze the threats and competitions. Another most important purpose of this research after addressing the problem is to look for the possible and affordable solutions to it. The world is changing very fast that it has now become difficult to maintain the business sustainability. Either there are businesses that have monopoly with their existing brand names or the businesses that are emerging with new technological changes these businesses are the biggest threat for the survival. With new business and marketing strategies along with the new market attracting offers of low prices these companies get the maximum market share and become a problem for the existing companies. These companies have now made it a challenge for the existence and survival in the new world of business. This requires looking for the methods that can serve for the better and stable future and ensures the growth of the business and can provide better business opportunities.

Aspects of the Chosen Topic

Aspects of this research are that it not only concentrates on the business, but for the protection of environment as well. All these aspects are discussed in detail in this proposal.

Boundaries of the Research

The boundaries or limitations of this research are specified that this research is limited to the concern areas of competitors and this is well defined that this research is also limited to the environmental protection plan for the future sustainability.

Research questions

What is the need for future sustainability?

Why is competitive environment a problem for future ...