Business Plan





YOU DREAM, WE WILL MAKE IT HAPPEN

Web Link: www.yachtfeast.com

Submission



Business Plan1

YOU DREAM, WE WILL MAKE IT HAPPEN2

Web Link: www.yachtfeast.com2

Executive summary4

Industry Analysis5

Target Customer6

Competitor Analysis6

Company Description7

Objective7

Nature of Business7

Marketing Plan8

Marketing Strategy8

The strategies to capture the market will be through8

Pricing8

Sales force9

Payment9

The payment will made through credit cards.9

Operation and development plan9

Management team9

The management team will be divided in following sections9

Recruitment and training of employees10

We will then train them according to our policies and code of conduct10

Offering10

The initial start up cost will be $325000, divided as per10

Exit Strategy11

Financial Plan11

Balance sheet (FIRST YEAR)11

Balance Sheet (SECOND YEAR)12

Cash Flow13

References15

Executive summary

Our idea of this business will be of event planning in the state of New Jersey but in a unique way, that is about organizing events at a yacht in the middle of the beach. Our proposal for the event planning will be something unique as never before in the record of New Jersey, have events been professionally catered on yachts. The name would be “Yacht Feast”. The event planning and management can be done for several occasions like

Birthdays

Weddings

Anniversaries

Corporate events

Cocktail party

Buffet dinner

Graduation parties

Baby showers

It will be a new experience for the people, for making their events memorable be it anything. We will make sure to make the event a success for the customer exactly the way they want. Whatever the occasion, it needs someone with our Organizational skills and our creativity to make sure that it is remembered for years to come, and we want to act as that someone for you to make your event remembered for a long time. It will be a platform that will add a lot of value to the special day of the customer. The Yacht will offer a huge variety of food that will be prepared by the team of expert chefs. The customers will have to tell us the details and their budget and according to that they can choose to hire among our best yachts it will make sure to provide the best environment along with an attractive accommodation. The journey will be a memorable one for the customers according to their desires. We will also make arrangements for the decoration, flowers, photography and audio visual recording of every detail of the event so that the moments can be captured beautifully. The service can also be customised according to the wish of the customer. As a whole our yachts will be designed as a complete pleasure for customers in terms of accommodation with full air-conditioned vessel, surround sound system and huge picture window. We will ensure the customers that their event will be executed perfectly with a breath taking sun-set view. It will be one of its kinds and people will love it. The primary objective of Yacht feast will be ultimate customer satisfaction. It is an attractive idea to gain a large market and probably this could convince the investors to take interest in initiating this business further. We will never compromise on quality and one thing that will remain unchanged is our commitment to ...