BUSINESS ENTERPRISE

Business Enterprise

Business Enterprise

Introduction

A business plan is a document that covers all the activities and aspects that may help in running a business. It may cover all the aims and objectives, terms and conditions, pricing strategies and a cost-benefit analysis for financial statements. Budgets are being planned according to the business plan. Starting a business plan of a Fisheries Private Limited in Brighton will be a better plan for doing business.

Discussion

An Executive Summary

The processing of fish is being one of the biggest industries in the world since many years. Either way the frozen food export is the second largest sector of the economy. Many customers have been very dissatisfied of loose packaged fish and because of this hygienically processed food is more demanding by the customers. The use of better technology in the fishery company will improve the hygiene of the fish. The Unique Selling Point (USP) of Fishery Limited will be it hygiene with the packaging and presentation of the product and service (Committee to Review Individual fishing Quotas, 1999, pp. 15-66).

The customers are able to pay a higher amount for the hygiene cost of the fish only if the marketing of the product is successful and has a positive impact over the consumers. An entrepreneurial team must be set up for planning the logistics department, production, marketing strategies, and the quality management for hygiene purpose. A pilot plant must be set up for taking the feedback from the customers whether they are satisfied with it or not. All the in-house activities must be carried on a small scale so that after its positive outcome and feedback the trimming, packaging and filleting can be done on a large scale (Committee to Review Individual fishing Quotas, 1999, pp. 15-66).

A description of the business, its products and services

Our Vision

To be one of the leaders in the fishery industry, for the hygienically processed and packaged fish in Brighton.

Our Mission

Our vision portraits the main mission but our core values serve as a guiding spirit to our actions. Our mission includes the winning spirit of trust from the customers and specializes in the processing of hygienically processed fish and integrity in the fishery business.

Business Concept

Focus over the processing, exporting (James, O.B., 2009, pp.15-43), packaging and trading of fish within Brighton and abroad. A motto will be followed that will continue to keep a healthy product and healthy trading. Our aim will keep one simple target of producing and supplying the finest and the highest quality of frozen and processed fish items. A constant upgrading process and implementation of new developments will be followed. A total quality management team will be set up for ensuring the packaging and quality at every step of process (Sherman, M.D., 2007, pp. 352-400).

Products and Services being offered

The variety of products and services will consider hygienically processed frozen food products and an eco friendly environment where it can be stored and served to customers. The main varieties of frozen food will include the fresh water fishes, sea fishes and shrimp ...