Business and Management



Business and Management

Determine why some firms choose not to expand internationally

One of the many reasons why firms are reluctant for going global is the cultural barriers. It is not necessary that what is sold in one market, may also be old in another. Culture needs to be considered in order to expand one's tentacles into that country. However, at times it may be challenging for an organization to keep up with the cultural aspects of the country they have selected to expand into.

There is a currency exchange issue that is a serious problem for the companies that ...