BUSINESS ANALYSIS REPORT

Business Analysis Report of an Artist's Career (Justin Bieber)



Executive Summary

This paper analyzed Business Report of an Artist's Career. The artist chosen was Justin Bieber. The paper discusses the major turning point for this artist in his career. It discusses all information related to Justin Bieber. An attempt was made to analyze fan building of Justin Bieber. Major part of the discussion discusses him tracks records and other information related to business career of Justin Bieber.

Business Analysis Report of an Artist's Career (Justin Bieber)

Introduction

Justin Drew Bieber is a singer Canadian of pop. In 2008 an executive from the music industry called Bieber Scooter Braun discovered accidentally when he saw some videos on YouTube and later became his manager. Braun met the young singer Usher in Atlanta, Georgia, where signed music contract with Raymond Braun Media Group (RBMG)-a joint venture between Braun and Usher, and a recording contract with record label Island Records offered by LA Reid (Marc, 2010: 121).

In the summer of 2009 released their debut single “One Time ", which was positioned in the first thirty positions of the charts in over ten countries. The launch was followed by the debut album My World, Nov. 17, which received positive reviews and a platinum certification by RIAA. Bieber became the first artist to have seven singles from a debut album on the Billboard Hot 100. His first full studio album, My World 2.0, was released on March 23, 2010 and was preceded by the international hit “Baby “(Marc, 2010: 131). In August 2011 the official video clip of the song "Baby" became the most watched music video on YouTube with nearly 300 million copies, surpassing the time the video " Bad Romance "of Lady Gaga . In the summer of 2010 he embarked on his first tour, My World Tour (Marc, 2010: 134).

The singer has been nominated and awarded on numerous occasions; in fact he was awarded Artist of the Year Award from the American Music Awards in 2010 and was nominated in the 53th Grammy Awards in the categories of New Artist and Best Pop Album. However, it also gave the 'award' to 'worst musical artist "and" worst album "(for My World), which gives the weekly New Musical Express.

Discussion

Early years

Bieber was born on March 1, 1994 in London, Ontario and raised in the town of Stratford, Ontario (Chas & Burden, 2010: 14). He was raised by his single mother Pattie Mallette, who became pregnant when she was 18 years and served in various low-paying jobs to keep your home.  Over the years he learned by himself to play the piano, the drums, the guitar and trumpet. At the age of 12 years participated in a local contest of song in Stratford , where he took second place after singing the theme " So Sick "singer of R & B Ne-Yo (Chas & Burden, 2010: 29). His mother decided to publish a video contest on YouTube for family and close friends could see Bieber, and in late 2008 began to raise other videos of his son in which it appeared singing songs of Usher and many other famous ...