Identify and explain any problem(s) at the Lodge Bistro chain from the case study that relates to the study session that you have chosen to focus on?
The mantra of a successful business is that it answers all the issues and concerns of the business in an effective manner and on timely basis. Lodge Bistro chain is experiencing a large number of problems like severe Competition, high staff turnover, de-motivation among managers and staff. According to the quality audit reports the major problems why the restaurant is losing sales is that the restaurant is having a high employee turnover rate specially the serving staff whereas it should be the competitive edge of any business, customers somehow compromise of food taste but most of the time they are more concerned with the serving time of the food. So the serving staff plays a vital role in enhancing the performance. On the other hand, most of the people visit restaurants not only for having a meal or a dinner but they are sometimes more concerned with the ambiance of the restaurant. Here we need to find out the expectations of a customer from the restaurant and then contrast it with the problems at Lodge Bistro.
Expectation1# The Environment of the restaurant should be relaxing where a customer can enjoy each and every moment.
Expectation 2# The food quality should be good and even satisfactory as compared to the other restaurants
Expectation 3# Staff needs to be evident and experienced and is able to solve customer quarries
The problems according to customer expectations and reported by the mystery diners at Lodge Bistro are as follows:
The Lodge is unfortunately not meeting any of the customer expectations that it is having high turnover rate, the environment of the restaurant especially the fittings ...