BUSINESS

Business Environment

Introduction2

Introduction to the Peacocks Company3

Introduction to the similar company, Marks & Spencer4

Discussion4

Task - 15

Various types of the companies and their purposes5

Comparison of the company, Peacock with Marks & Spencer5

Influence of stakeholders on organizational mission and goals7

Task - 27

Nature of UK economic system and its effect on the business of company, Peacocks7

Management of national economy by the governments and the analysis of impact of fiscal and monetary policy on the business of company, Peacocks8

Analysis of competition policy and regulatory mechanism in UK9

Task - 39

Market structure and pricing and production decisions9

Market forces influence on organizational response10

Business and cultural environment of company, Peacocks10

Task - 411

Effect of international trade and impact of global factors on Peacocks11

Role and impact of EU policies and directives on the UK businesses12

Conclusion12

Business Environment

Introduction

In today's fast pace of competition, it has become very essential for the companies to understand in detail regarding their objectives as well as the missions and the long term visions. The companies are also required to make the analysis of the business environment so as to develop and improve the business practices for the sake of success and long term growth of the company among the competitors in the industry. The business environment in which the company operates its business has significant impact upon overall performances of the company. The behaviours and attitudes of other companies operating in the industry also have direct impact upon the company. Therefore, the companies are required to understand the behaviours and the trends of other companies so as to develop and implement such management strategies that may assist the company in avoiding the potential impacts of the threats and risks that may be given by the companies in the industry.

It is essential for the companies to make the careful analysis of the global factors that shape the national business activities and directly and indirectly impacts the level of performances and profitability of the companies. Therefore, the companies must have good knowledge and understanding of their purposed, goals as well as national and the market environment in which the company operates its business processes (Tony, M., 2007, pp. 52). The companies should also understand the external factors in the business environment that directly affects the operations of the company and that further directly impacts the competitive position and market share of the company among the competitors in the industry. The following section aims at explaining the brief summary of the company that is selected for the analysis regarding its objectives, its business market environment and the external factors that affect the business. The primary company that is selected for the analysis is the Peacocks Company.

Introduction to the Peacocks Company

The company, Peacocks was established by Albert Frank Peacock in Warrington, Cheshire in the year 1884. Initially the company operated as the true Victorian Penny Bazaar that was engaged in selling things with the concept of anything and everything (web source: http://www.peacocks.co.uk). Later on, the company started expanding its business all over the United Kingdom and at present, the company is operating ...