ADVERTISING AND MEDIA

Advertising and Media

Advertising and Media

Media and Advertising

The media are extremely important in advertising, advertising as these attribute some importance, I will talk specifically about advertising in the press, radio, television and the Internet because they are the mainstream media at the time.

Advertising is as important as what you do, but if you do not have advertising, who is going to realize what you do? Ad-free products are not known Advertising is the mother of recognition in advertising is finding a way to express, to make public, to signify and persuade people. Advertising has done in many ways such as notices, the journals, calls relations and then mail or calendars, smoke signals, carrier pigeons, the barkers up to the sophisticated techniques that the media current used to promote the sale of products and services around the world.

When someone wants to advertise in the first thing to think about is finding someone to support and this support is usually money. Advertising makes anyone who knows the subject, but not only knowledge is sufficient, it is extremely necessary to have strategies to advertise.



Introduction to Advertising

Advertising is a profession that has been in the hands of all and, therefore, many people think it does not take more than a little intuition for the latter.

Like all human activities, it has its little secrets. The advertiser has been called many things: broker, agent, officer, executive or a sales, sales consultant, creative director, writer, producer, manager of media, advertising and even creative or simply seller.

Publicity came to call it propaganda; this occurred at the time of Adolf Hitler, when I get to say everywhere that their race was pure and reject the other races.

Many thinkers and scholars from different social disciplines despise this activity they consider it a crude way to lead people to consume goods and services no longer required. They also say that leads society to a consumer detritus that produces excessive degradation, because it leads to consumers spending inordinate anxiety and desire what is not in its power and fall into the nets of a functionalism that degrades, offends degrades (Coffee, 1997: 61-6).

Analysis of Advertising in the Media

The products and services to be in low demand are forced to acquire two important functions, these are:

Advertising

Packing

This may not seem important at first, so it is, these two aspects have changed thousands of businesses and will surely continue, unless otherwise appear more effective.

One of the most important things in patterning, is, where to? In addition to finding target audiences related to the product, nothing is considered more important in the purchase of space in the media, to ensure the lowest price possible to place ads. The costs of time and space make up the largest share of advertising budget.

Most people see the advertisements in the newspapers as a form of news. What the weirdest people in a newspaper are the ads but newspapers are the main source of national advertising. The newspaper advertising is one of the few forms of advertising is ...