Achieving Building Sustainability through Innovation

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Table of Contents

Introduction1

Significance of the study1

Research Aims and objectives2

Research question2

Literature review2

Sustainability and innovation2

Role of CSR in achieving sustainability3

Innovative methods approach for sustainability4

Sustainability and innovative methods6

Sustainability, innovation and CSR7

Methodology9

Introduction

Making Global economic development more sustainable has been labeled as a critical issue for 21st century as little progress has been made in this regard (Esty, Winston, 2009). Making economic development sustainable for a long period of time requires the complete revamp of replacing legacy materials, infrastructures, structure, processes and systems which require increasingly more sustainability. In order to meet the challenge of the main role is played by the engineering community sector which must be qualified enough to affect this change. It must alter and improve processes which include design, planning, operation and construction (Berns, Townend, Khayat, 2009, 19). Consent to status quo is no longer acceptable. The engineering community must focus on more changes and development of more innovative technologies to improve sustainability. The purpose of this study is to discuss the role of CSR in achieving sustainability through innovative methods.

Significance of the study

Sustainability for innovation is a process where consideration (social, financial and environmental) is integrated into the company system for research and development and commercialization (Camillus, 2008, 98). Innovation for sustainability applies to products and services and technologies as well business organizational model. Sustainability innovation is also used as the significant concept as it helps in improving the processes. Innovation also leads to a better financial reward, motivation for organizations and the organizations should adopt sustainability to be successful (Buysse, 2003, 453). Through sustainable innovation companies can make changes which contribute to goodness of the environment and society and provides profitability for those organizations who adopt the innovative changes.

Research Aims and objectives

The aim of this research is to determine CSR role in achieving sustainability through innovative methods. The objectives of the study are:

To determine how sustainability can be achieved through innovative methods

To determine the role of CSR in achieving sustainability

Research question

The research question of this study is how CSR can be used for a driver to achieving sustainability through innovative methods?

Literature review

Sustainability and innovation

Sustainability is a term first appeared in ecology and evolution and has become widespread to be included in all fields. Sustainability is the endurance and continuity. In ecology sustainability is referred as the survival of biological systems, a variety of different and productive environment with a passage of time, the land is wetlands and the health and forests are examples of biological systems sustainable, but for the Human Resources Sustainability is the ability to maintain long-term presence which in turn has the dimensions of environmental, economic and social.

Innovation must be understood as the ability of individuals, businesses and nations to create their desired future continuously. Linking innovation with corporate social responsibility has the capacity to transform organizations if the starting point is a strategic purpose that involves significant areas of resources. Sustainable innovation is the generation and validation of ideas in reliable and predictable results. To promote sustainable innovation, organizations must ...