Abstract

In this study we try to explore the concept of Apple, Inc in a holistic context. The main focus of the research is on Apple, Inc and its relation with how it's taking over the industry. The research also analyzes many aspects of Apple, Inc and tries to gauge its effect that how it's taking over the industry.

Table of Contents

Introduction3

Apple and Steve Jobs5

Discussion and Analysis5

Why people are exited with Apple in these days?5

The Right to be Informed (Informed Consent)7

The Right to Privacy and Confidentiality7

Apple Solution Expert7

Apple Culture8

Software9

Logo of Mac OS X9

Just check the data10

And what are people buying when it comes to a PC replacement? An iPad !11

That post-PC thing11

Get the iPad habit11

The Ouch Pad12

All the aces12

Get Real13

Branding13

Consumer Choice15

Analysis18

Conclusion20

Works Cited23

Apple Has Been Taking Over The Industry

Introduction

Apple was established on 1 April 1976 in Cupertino, and incorporated as a company on 3 January 1977. Of years before its inception the company as it exists today in 2011, Apple has been coordinated with the various facets of the computer world changes before it, from a world without personal computers to company's twenty-first interconnected through fixed and mobile devices. Its history is closely linked to that of one of its founders, Steve Jobs , forced to leave the firm in 1985 and rehired in December 1996, before becoming CEO of the company in 1997. It is finally forced to announce his resignation on 24 August 2011 , because of his pancreatic cancer, but it takes the vacant chair of the board . He was replaced as head of the company by Tim Cook, formerly Managing Director of Apple , .

Among the leading products Apple has experienced since its inception are the Apple II , the Macintosh , the iPod , the iPhone and the iPad . The Apple turnaround isn't just a resurgence, but a takeover. Apple today is the world's largest mobile solutions company with huge growth potential and is beating up the likes of HP and Lenovo in some markets. Apple Inc. is an American multinational corporation that develops and manufactures consumer electronics, software and personal computers. The most famous products of hardware Macintosh computers are IPod, iPhone and IPAD. Apple Software includes Mac OS X operating system, browser ITunes Media, iLife suite of multimedia and creativity software, office suite software IWORK, Aperture, a professional photography package, Final Cut Studio, a set of professional audio products and film-industry software, and Logic Studio, a set of audio tools. Since January 2010, the company operates 284 stores in ten countries, as well as an online store where hardware and software products are sold.

Based in Cupertino, California on April 1, 1976 and incorporated January 3, 1977, the company was called Apple Computer, Inc in the first 30 years, but dropped the word "computer" on Jan. 9, 2007 reflect the continued expansion of the company's consumer electronics market in addition to its traditional focus on personal computers. Apple has about 35,000 employees worldwide and around the world had annual sales of 42.91 billion ...