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Abstract
Perspectives on the Sports Industry in UK market identifies special features of the sports industry which in many respects are unique. Sdock is usually emotionally ascribed and occasionally propelled by the heart rather than the brain. What matters most is not always conspicuous and the significant outcomes perhaps in periods of pride and persona; certainly less quantifiable than traditional assesses of achievement in other realms of industry. The opening chapter to this volume, written by the editors, outlines in great detail the scope of the sports industry predominately in the UK, providing data on participation rates, attendances at events, viewing audiences, the number of companies, traditional and innovative revenue streams, consumer spending traits, etc. Unfortunately, for those in other countries there is restricted information but the section does set the view for those which pursue and shows the type of facts and figures that might be useful for enquiries to be conveyed out in other nation states. There are individual chapters which assess the sports industry in Europe and address the economics of the Olympic Games, specific market segments such as college sport. In this research paper, we will discuss the scope of sports industry in UK market place and critically evaluate major schools of thought within relevant management theory. Table of Contents
ABSTRACTIV
CHAPTER 1: INTRODUCTION7
Background of the study7
Problem Statement8
Research Aims and Objectives8
Research Questions9
CHAPTER 2: LITERATURE REVIEW10
Theoretical framework10
Investment Opportunities17
CHAPTER 3: PROPOSED METHODOLOGY20
Research Design20
CHAPTER 4: EXPECTED CONCLUSION21
Chapter 1: Introduction
Background of the study
The sports commerce have a commanding presence in the world of media and entertainment and our firm has the expertise to help and suggest sports associated purchasers on either side of the business divide. We proceed for both sports personalities and their representatives, for sports administration businesses and furthermore for sports bodies. We comprise, for demonstration, David Beckham and other high profile one-by-ones. We proceed for Premier Rugby restricted (the umbrella body that administers the rugby union Guinness Premiership) on company, commercial and constitutional affairs including all their sponsorship arrangements. We furthermore act for the worldwide street Racing groups Association which comprises the interests of the groups and riders in the games of Moto GP. (Black, 1999, 105)
The sports industry in UK market is large, visible, growing and it has a huge impact on society. That's obvious to die-hard followers who not only watch sporting events but purchase everything from balls to binds to paperweights with their very popular team's ...