FORD engine COMPANY

Ford Motor Company

Ford Motor Company

Overview

Ford Motor Company is the world's largest truck manufacturer and second largest manufacturer of cars and trucks combined. Ford subsidiary, construction, assembly or society in 34 countries and sales operations, Ford employed 337,800 in 1996 people around the world. (Ford Motor Company, 2009)

Ford Motor plant construction in 22 countries, 5 continents, 87 factories, 41 in North America and Europe. In Europe, in 1995, Ford's combined market share of 12.2%, which is the highest in eleven years the three of eight best-selling car. In 1995, the United States, the 10 best-selling Ford Five people, including the best-selling car (Ford Taurus) and best-selling trucks (F series).

United States (Michigan) Operation

95 years from January 1, Ford in North America combined, Ao, and an association, Ford's European automotive business processes, procedures for their vehicles. Instead, by geographic area coordination, business restructuring, and now the product line, five centers of vehicles, each blame the Global Congress of goods. At the same time, Ford called for a refusal from 48 to 24 months of the new vehicles and engines, transmissions fall time, and vehicle 30% of the global primary stage. Ford, like, through a combination of data and assets around the world will result in an increase in the types of vehicles at each stage, an increase into place over the next five years 50% of the number of vehicles. (Foster 2005)



Market System types

A major restructuring plan has been growth. Ford has already begun in the world, some of the new plan, the Project gathered in different countries such as China, India, Thailand and Vietnam, the vehicle. In China, Ford's design began in the next future with the company's light trucks, the output of JMC.

Joint projects are occurring within the Ford world. Ford worked with two companies in Korea, an air conditioning unit and the second to drive cars, the construction of components for electrical equipment, this new Project. In additional, JMC, China, Ford bought 20% in 1995, four other border projects in China, has established a radiator, glass, electrical equipment, labor and parts output. Ford has also been to one in South Africa Samcor 45% stake in Ford Motor assembly. (Jacobson, 2007)

Possible Sources of

Commercial Ford "quality service", which aims to attract readers to buy rational behavior. Consumers not only want the value of the vehicle, but also the value they receive a certain service and car care. Ford said, once you purchase a Ford vehicle, you can get from Professor Ko technicians who use high-precision electronic products, automotive expertise in the latest gear to ensure the best service. Ford Motor Company held an overwhelming, because their trading schemes and ad a lot of political risk. (Bryan 2008)

Products and Operations

Ford has not only the most skilled technicians, but these methods with the "high-tech equipment with (we like them to understand a man of many high-tech equipment!) Necessary repairs found in most cars is the latest date of electronic products. In other statements If you purchase a Ford, not ...