ENTREPRENEURIAL DECISION MAKING

Entrepreneurial Decision Making

Entrepreneurial Decision Making

Introduction

The entrepreneurial decision making process is the core method of initiating a new business enterprise this process comprises of a number of elements other than just solving problems on a managerial level. It is must for an entrepreneur to determine an opportunity, analyze it and then develop an innovative idea from the opportunity by surpassing the challenges and forces which creates hurdle in the way of innovation. The entrepreneurial decision making process comprises of four distinct steps;

Identifying and Evaluating the Opportunity

This is a very difficult task and in most traditional cases of successful ...