End of Module Assessment

End of Module Assessment

Question 1

United Kingdom is the nation state which has the greatest and premier fast food or junk food eating all over the globe. The nation state is recognized and acknowledged for encompassing diverse societies and a diverse civilizing flavor has a great impact on the international victory and achievement of the fast food business at nationwide stage. The United Kingdom fast food marketplace rise by 5.2% to arrive at a worth of $2.2 billion in 2008.The most important group of actors and active participants in the fast food business:

Sandwiches: Greggs, Subway and Thurstens

Burgers: McDonalds and Burger King

Chicken: KFC

Pizza: Pizza Hut Domino's Pizza

Fish and Chips

Indian and Chinese Takeaway

The internal setting of the restaurant business can be appropriately analyzed by applying SWOT analysis. It is an apparatus which helps in analyzing the strengths, weakness, opportunities and threats of internal environment of a business. It is generally employed as an important component of intentional arrangement and appears to stress on company's inner strong points, its in-house flaws, what new openings offering in the outside surroundings and serious intimidations in the peripheral surroundings. Being the owner of Madhu's and considering growing my restaurant business by first conducting SWOT analysis. For the reason that I can completely comprehend and become aware of the where the strengths and weaknesses of the business lie and what are possible opportunities to further develop my business in other areas of country . SWOT analysis can assist my organization in a business to determine:

What the company does improved than the rivalry

What active challengers do better than the company

Whether the company is making the most of the existing openings accessible

How a business should act in response to alterations in its peripheral surroundings

SWOT Analysis

SWOT analysis is one of the most generally employed methods in tactical and planned arrangement procedure. It is employed to monitor the inner and peripheral surroundings of an association. It takes account of four dimensions (summed in its name): Strengths (S), Weaknesses (W), Opportunities (O) and Threats (T). The first two dimensions, Strengths and Weaknesses, are element of the inner setting and the preceding two dimensions, Opportunities and Threats, are component of the outdoor environment.

Strengths of restaurant

The eating place will have a very excellent locality.

Welcoming and well-organized foodstuff service arrangement.

The foodstuff cost is spirited and the class is brilliant.

First-class air conditioning and good exposure to air scheme.

Flexible functioning hours for the workforces.

High consumer faithfulness and customer base is strong to count as its strength.

Weaknesses of restaurant

There is no home deliverance service in its preliminary period and no take away deals.

The eating place has no strong marketplace occurrence or standing to lead in front.

Restricted and inadequate resources to build up marketplace responsiveness and alertness.

The move violently to for all time is on the critical edging and frame.

The eating place will not be capable to accommodate to big birthday or social gatherings and company gatherings.

Possible Opportunities for Restaurant

Initiating an alternative to set up a new house deliverance ...