Corporate social responsibility (CSR), also known as corporate responsibility and corporate citizenship, responsible action, responsible action constant (SRB), or the performance of social institutions. It is a form of the report of the companies and organizations have been incorporated into the business model. Ideally, the policy of corporate social responsibility is a compact, self-regulation and the mechanism by which the work would monitor and ensure their commitment to the law and ethical standards and international rules (Baty, 2004). The development of the businesses in claiming the responsibility by the impact of its activities on the environment, consumers and workers, local communities, stakeholders and all other members of the public domain.
Furthermore, it proactively works in strengthening the public interest, by encouraging the growth and development of society, and voluntarily on the Elimination of practices which are acting as damaging the public domain, regardless of legality. Corporate Social Responsibility is essentially the inclusion of socially responsible companies to deliberate the public interest in the resolution company's decisions, and in honor of the triple bottom line: people, planet and profit (Carole, 2003).
The practice of corporate social responsibility is a subject of debate and criticism and widespread. Proponents argue that there is strong demand for the issue of social responsibility of businesses, and companies that benefit in many ways by working with a broader perspective and longer than their own direct, any short-term profits. Critics argue that the act of corporate social responsibility of the primary economic role of companies, and others believed that no more than window surface decorated, and some say it was an attempt to preempt the role of governments as a watchdog on the powerful multinational companies.
However, for this study, we have chosen Nike to explore the corporate social responsibility and other ethical practices.
Company Overview
Nike Inc. is well known for producing footwear, clothing, equipments, and accessories for those who are athletes and engaged in the marketplace of sports and athletics. Nike is no doubt, one of the major producers of sports related goods on the global level. Nike engaged in selling more or less 19,000 customers only in United States and subsequently, in more or less 140 countries all over the global market. Approximately all of the goods produced by autonomous service providers in the footwear market; particularly, sports goods produced in the under developed regions of the world. Nike has gotten its manufacturing plants in United States, China, Italy, Taiwan, also in Mexico and Korea.
Good Aspects of Nike's Social Responsibility
Nike's desire to "do the right thing" directly related to the commitment they have with the stakeholders, who are the suppliers and all those who related to the company's production process. Sustainability Nike has supported the strategy to develop relationships with stakeholders. In the first phase, an analysis of the inner vision that the company had commitments related to current and future stakeholders. In the second phase focuses on making the first report Corporate ...