Wal-Mart is the largest retail store of United States of America; basically Wal-Mart runs its business with the single-business strategy in its mind. Since, the last three decades this strategy works in the betterment of the company, and have able to maintain the growth and the comparable advantages of the company. These days' customers are looking for convenience shopping, and they suggest a broad alternative for their shopping experiences. Thus it is very important for the company, which the management should think upon revising the strategies on the timely basis, and characterizes their target market and should be able to cope up with the market troubles. However, Wal-Mart's future will depend on how well the business manages its expansion plans.
In future, the corporation has to justify the designs used for expansion, along with the development in sales function. Thus it is said that the success will lie on the level of understanding the retailers have about the needs, wants and desires of the customers (An, 2009).
Overview of the company including size and revenue
Wal-Mart is operating their retail stores in different countries, in different formats which are according to the standards of that particular country. In the United States of America, the retail stores of Wal-Mart are in various formats, and those are supercenters, discount stores, neighborhood markets, and Sam's Clubs. Similarly in global arena, the company also operates in El Salvador, Argentina, Canada, Chile, Brazil, China, Guatemala, Costa Rica, Honduras, Japan, Puerto Rico, Mexico, India, Nicaragua, and the United Kingdom. The company's headquarter is located in Bentonville, Arkansas. Nearly, the company employs 2.1 million people. However, the company is operating on a very lucrative scale in the international market, but still the company is facing several risks, those includes market risk, commodity risk, foreign exchange risk and interest rate risk (Soderquist 2005).
Leadership team
Wal-Mart employees the best people around them, they are their expertise level in the specific areas. The leaders employed at Wal-Mart are the best people; it can be said with the proof that they are the best. The proof is the level of success the company is enjoying at the moment, operating with different formats in different countries.
Mission statement
“We save people money so they can live better”
Business ethics and social responsibility
The company is very much conscious about the corporate social responsibility, thus they have taken certain initiative for the betterment of the society. In the initial phases, Wal-Mart endured the policy of cutting the benefits for the employees, which was the biggest issue in the organization. This was awarded with many criticisms and because of the criticism the image of the company got tampered. However, there are certain initiatives were taken by Wal-Mart under the banner of corporate social responsibility that gave the projection of the good image and acted as the proven format of enhancing the image of the company.
Another social responsibility which was initiated by Wal-Mart was the Hunger Relief, where Wal-Mart Foundation has committed $2 billion cash and in-kind, stepping up efforts to help ...