VISUAL LITERACY IN BUSINESS

Visual Literacy in Business



Visual Literacy in Business

The statement that is stick to the stance that branding is equated with all the things related to the creative strategy to the logo, that has been design to be entitled as the brands identity. The brand does it all it creates its unique identify among the other brands in the market, because of the competition. Thus the identity of the brand therefore exists through the combination of the colors associated to the brand, the packing of the product, and the service trademark, logos, jingles etc (Aaker, 2006).

The marketers who ...