UTILITY SCALE PAPER

Utility Scale Paper



Utility Scale Paper

In decision making, a utility is a measure of the relative desirability that a person attributes to a task, under conditions of risk. Two points are noteworthy here. First, a utility is a relative measure. A person's utility for selecting a job of interest—the target job is revealed by comparing it with extreme availability. One extreme is pre identified as highly undesirable and arbitrarily ascribed a utility of 0.00. The other extreme is pre identified as highly desirable and arbitrarily ascribed a utility of 1.00. Unless the person considers the target job to be ...