UNIT 10

Unit 10

Assignment Unit 10

Ans1)

Marketing research is the research which allows us to reduce the risk of taking wrong decision as well as gaining additional information regarding the chance of success. However, it also helps us to identify the needs and expectation of the customer so that companies can offer these to meet their needs.

The key concept of marketing research which made me a strong candidate to enter in the business world are the marketing mix which is the systematic and objective methods implemented and eligible to collect, analyze and communicate information regarding the factors that crate conditions for the conduct ...