“The Tipping Point”

“The Tipping Point” by Malcolm Gladwell

Part A

This book the Tipping point has been written by Malcolm Gladwell. The book is pretty much unique within itself. It is quite obvious that every individual will have to face change within his or her life sooner or later. The changes may be temporary or permanent, this varies from situation to situation, but at the same time there are a number of situation where an individual has to face sociological changes within his life everyday. The author states that "Ideas and products and messages and behaviors spread like viruses do." A human ...