The role of Sports England in promotion of sports in England among people

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Chapter 01- Introduction

Outline of the Study

This study will be based on the facts and figure regarding role of Sports England in the promotion of sports in England among people. The first chapter will provide an introduction to the topic including the purpose and significance of the study. The second chapter will present a review of relevant literature, highlighting the previous research carried out in this field. The third chapter will cover the methodology for this study. The fourth chapter will provide literary analysis of the topic and the fifth chapter concludes the study, providing implications and useful recommendations for further research.

Background of the Study

The number of people in England involved in sports is growing rapidly: this process coincided with the growth of their own health concerns in modern Britain. The most popular sport in England is walking. Sports that are played by men for popularity include billiards, darts, swimming and football. Most English sports have developed into a huge business. Many popular types of sports refelect the diversity of sporting life in England including golf, hunting, riding, shooting, tennis, bowling, swimming, climbing. Sports industry has become profitable by broadcasters and sponsors. Betting on the results of the matches are common and accepted by society, most often people bet on horse racing and dog racing, and weekly rates on the results of football matches are a chance to win millions of pounds (Wigglesworth, 2007, pp. 78-90).

The British government has recently become an active in the problems of English sport. Now officials are concerned about stimulating the development of all kinds of sports. They have been appointed as Minister for Sport, who are required to coordinate sporting events across the country(Watt, 2010, pp. 89-100).

However, in the UK there is a shortage of professional trainers as compared to other countries. The government has privatized some sports centres that were previously managed by local authorities, in an attempt to improve the standard of sports and to the British sports equipment and facilities (Zagalaz, 2001, pp. 34-50).

Sport England is regarded to be brand name of English Sport Council which initiated its operation by Royal Charter on 19th September 1996. It initiated its operation as one of the thriving bodies to the Sports Council. It is considered as government agency which has a responsibility for investing and funding in various project and organizations that will enhance and maintain participation in sports activities and create ways for the corporation and people to enhance at their specified sport (Watt, 2003, pp 56-70).

Sports England

Sport England is considered to be as helping body to communities and people across the country in order to establish sporting habit in life. They are looking forward to invest around £1 billion of National Lottery and Exchequer funding in an era of between 2012 to 2017 in corporations and projects, in order to establish sporting habit in life. It focused on that Practicing daily physical activities. Moreover, this agency considred sports as a habit ...