The McGrew Company

The McGrew Company

Q1.

There are two different ways to enter foreign market, through direct and indirect methods. Both methods present advantages and disadvantages, we have to consider strengths and weaknesses of our company to make a decision. It is also important to consider the limitations of Frontier Markets, before making a decision as these markets are not as developed as the the developed markets. The company has to keep an eye on the limitations of these markets before making a decision.

Indirect Methods

Advantages

In the case of sales to domestic customers, it is the buyer who decides ...