Fordism is the result of structural changes in the framework of capitalism. Fordism has evolved from the capitalist system by increasing production efficiency. Production of consumer, media and waste all the features of Ford's system. Fordism flourishes on mass production and mass consumption. Ford used an assembly line to produce more goods (in his case the car) at a fast pace. The assembly line consisted of line workers, who would each make a part of the labor added to the final result. Before the assembly line, skilled workers and skilled workers were needed to produce the whole product. Assembly line functions in a manner that the employee needs to know only one of many separate tasks in the workplace. This allowed for the unskilled and inexperienced workers to obtain jobs in the industry working on the assembly line (Herman, & Chomsky, 2002: 165).
As production and consumption increased, workers were paid higher wages. As workers earn more money, they had more money to spend, so they become consumers, putting money back into the Ford system and creating the beginning, however, Ford's system has a tool he uses to try to overcome the "tragedy" "Under the consumption "This tool is called the mass media. The media uses advertising to convince people that they want and even need the product. This is done through manipulation and sale of the product, appealing to personal fantasy. Thus, people consume, because the media to deceive them, believing that they should consume. In the post Fordist era persons consume, despite of their economic capabilities. They establish credit, get loans and debts to banks are required just so they can buy what they have fooled into believing that they need. Fordism is the result of structural changes in the framework of capitalism. Fordism has evolved from the capitalist system by increasing production efficiency. The mass consumption, mass media and waste all the features of Ford's system. (Lisa, M 2008: 45)
Fordism thrives on mass production and mass consumption. Ford used an assembly line to produce more goods (in his case the car) at a fast pace. The assembly line consisted of line workers, who would each make a part of the labor added to the final result. Before the assembly line, skilled workers and skilled workers were needed to produce the whole product.
Assembly line functions in a manner that the employee needs to know only one of many separate tasks in the workplace. This allowed for the unskilled and inexperienced workers to obtain jobs in the industry working on the assembly line. As production and consumption increased, workers were paid higher wages. As workers earn more money, they had more money to spend, so they become consumers, putting money back into the Ford system and the creation of Ford's early cycle (Ford, 2005: 96).
The only way that mass production can be successfully supported by mass consumption. Payment of workers to create a market for mass production of higher ...