“The role of business and how it affects the world we live in”

Business in Society

Business is a very important part of a society, and has been so for as long as there is history, and since people started settling down into societies. Business allows societies to prosper as individuals use their competencies to do what they do well, and exchange it with other for things others do good. The sole purpose of Business is to maximize profit, and in precisely doing that, it creates social organizations that business value. The way of inserting the neo-liberal globalization is not the only possible way in addition to following the developed countries and the Asian tigers. The processes successful industrialization have included recent or old policies related to development, characterized by prudent protection and trade liberalization which are selective, as well as a clear role of the state in economic development and social. This does not restrict the actions of private economic agents, but supports and stimulates, which cancels the primary functions of the market, but facing the demands of a long-term sustainable development of the market alone does not automatically resolve.

The role of business and how it affects the world we live in

Today we live in a highly competitive world, where there are not many differentiating between products, and that existing technology is easy to replicate the physical characteristics of products and quality themselves, their packaging, pricing, etc.. That's why companies in order to differentiated from the many imitators that exist within the market, has to create a solid brand strategy, as this is the most important differentiator that a company can claim to be able to create an advantage over their competitors. By creating brands that are difficult to reproduce it is adding value to, and with this you are looking for, ...