SUPPLY CHAIN MANAGEMENT

Supply Chain Management

Supply Chain Management

Introduction

In the last two decades, the Supply Chain Management has gained increasing importance in the overall management of the companies. Initially, efforts focused on aligning the goals of the various departments within companies so that thereby, if it could achieve the optimization of available resources. In this perspective, for example, was one of the developments of the integration and harmonization of business processes in the Sales department (Yang & Yang, 2010, pp. 1901-1912).

In practice, the production began to reduce the size of lots of manufacturing and producing a greater number of differentiated products in a shorter time. As a result, companies can reduce the cost of ownership of stock and simultaneously increase the level of customer service and sales volume. In the early 90's several authors claimed that the most important for creating value in the companies resulted from the ability to integrate their business processes with the other members of the supply chain because it was there that he was a real advantage competitive (Priem & Swink, 2012, pp. 7-13). This new way of looking at value creation promoted a second evolutionary stage where it showed the advantages of expanding the integration of business processes within the company by other members of the Supply Chain.

Corporate Social Responsibility (CSR)

The idea of CSR and sustainable development devotes more and more space in business practice. Today, almost every large corporation and the company has been implementing a CSR strategy, and their example walk in small and medium-sized companies, however, the key factor that will decide whether the company will open a new trend is to increase the awareness of entrepreneurs. Topics of CSR are becoming more and more popular nowadays, as evidenced by traders to declare interest to its implementation.

The main goals of the company are usually profit-making and increase self-esteem. However, very important is the way in which these objects are achieved. The company, in order to achieve success in the market, it must act responsibly (Lindgreen & Swaen, 2010, pp. 1-7). CSR is a strategy whereby companies in their activities freely interests include social, environmental, and expectations of various stakeholders. Increasingly, stakeholders expect from the company responsible business conduct and involvement in the community and the environment in which it operates. Socially responsible companies are looking for solutions that will benefit all groups interested in their activities and have an impact on the business. Being socially responsible means investing in human resources, the environment and the relations with the surrounding businesses and stakeholders informed of the action taken. A feature of this concept is voluntary which basically means that businesses take actions that do not require them under applicable law (Lau, Yam & Tang, 2007, pp. 1036-1065).

The concept of corporate responsibility is also acting in accordance with ethical and legal standards. In addition, companies that want to implement this concept must ensure compliance with the principle of sustainable development. CSR is a business caring for their environment, which is why ...