Strategy

Introduction

Wal-Mart is the company of retail world's largest operating in 13 countries and has approximately 2.1 million employees worldwide. According to the survey conducted by the International Monetary Fund in 2007, compared the company's revenue to GDP of the world economy would be positioned in 27th place, in other words, Wal-Mart has such economic power that operates nation as a company in which each of their decisions (strategies) has a positive or negative impact on all those inside and outside the organization, i.e. an organizational level above (Fishman, p89)..

Over the years, the main strategy of Wal-Mart to position itself as a leader in the world has been providing its customers with products at low prices, which added to his good management of supply, have made ??the company a growth constant. But is this growth sustainable? How do you manage to change these prices so low? Well, as already stated in previous articles, the practices used by Wal-Mart is far from ethical and sustainable because they only focus on increasing profits and ignore the concerns of its employees, its impact on the environment and society in general (Ingram, p53).

To this corporation the main thing is to sell more and more, without regard to the majority of its stakeholders: employees, who earn poverty wages and do not have the economic means to have health insurance, to the community and was admitted to the cities regardless of your arrival that endangers the continuity of small businesses, the environment and the company encourages excessive consumption hits not only environmental sustainability, but also economic, among other points that have been analyzed but little concern reaffirm the Wal-Mart to society. A clear example of how Wal-Mart affects the society is in terms of the salaries of their employees (Fishman, p89).

State the problem

According to a ...