Strategist Report of PepsiCo

Strategist Report of PepsiCo

Introduction

PepsiCo is not only the most famous beverage company operating across the globe; it is also the second largest beverage and food company on the basis of revenue. In some parts of the world, including North America, it is the largest beverage and food products company, on the basis of net revenue. PepsiCo is a multinational organization, offering manufacturing, distribution and marketing of a number of beverages and food products including soft drinks, grain based food snacks, mineral water and other products, that have become a sign of quality with the passage of time. The diverse product lines allow the organization to target a large segment of market audience and most of the products are designed without considering any particular segment, which implies that these are meant for the whole society and thus have a large market segment to cater. The following report would throw light on the alignment of the organization with its actual mission, vision and values:

Analysis of the strategic cascade of the organization

Business strategy forms the basis of any organization and provides a clear guideline regarding the regarding working and development of the same. The strategy is the basic framework that allows the organizations to respond to the competitive and market changes in a flexible manner. The benchmark to achieve the best practice and to nurture the core competencies in order to remain ahead of the rivals is also provided by the strategy of the organization. Management not only plays the central part in strategy making and implementation, but also ensures sustainable profitability, thus assisting the organization in making progress and competing with the rivals effectively. However, it is eminent to mention here that management has made its position with the passage of time and the efforts of managers are now considered essential for improving the position of the organization and move away from the viable competitive positions.

PepsiCo has been following the mission and vision of the organization to maximum possible precision, in order to ensure that large segments of market are retained and further markets are being captured in order to expand to business further (PepsiCo, 2012). The mission of PepsiCo is to ensure provision of world's premier consumer products to the buyers, with special focus on convenient foods and beverages. The organization also seeks to provide maximum reward to the investors and utmost opportunities of growth and development to the employees and business partners. The mission statement also focuses on the process of community development and shows inclination towards fairness, integrity and honesty.

The vision statement of PepsiCo states that it aims at putting the programs regarding environmental stewardship into practice and performs various activities to benefit the society. It also shows commitment towards making PepsiCo a sustainable and progressing company. The mission and the vision statements make it clear that the organization aims at brining betterment in the society and operates in an environmental friendly manner, thus ensuring the costumers get the best possible products without doing any harm to ...