STRATEGIC PLANNING

Longitudinal Strategic Development Study

Writer's Name:

Institutes Name:

Longitudinal Strategic Development Study

Introduction

Over time, the influence of organizations over life has increased continuously, particularly in most developed economies. They have become the building blocks of societies. Today, individuals and groups, derive their identities from organizations. They influence the present and shape the future. Organizations share more power than individuals do.People increasingly delegates roles and tasks to organizations. We trust them with the production and control of resources and infrastructure. We are gradually becoming dependant on the functioning of organizations. Hence, organizations such as business entities do increasingly rely in the strategic management of their resources and capabilities in order to stay competitive, learn and adjust to change.

Knowing more about organizations and their behaviour is a valuable issue in strategic management. Learning about organizations, their origin and evolution is also important for us as individuals. After all, the decisions driving organizations strategic or not will influence life in more than one way. For better or worse, organizations are now to stay.

However, it is discussed that on the development of organizations over time, and the basic way they function and behave. It depicts how an organization organizes, grows, and evolves overtime. The focus of this review is on the business organization, the firm and their strategic quest to create value for profit increasingly in order to adjust and survive over time. Since there are as many definitions and perspectives in organizational theory as many type of organizations. In advanced organizational levels, humans do formalize strategies as a function to direct and focus their efforts. In a business organization (a firm), such efforts will focus on creating value for profit and guiding the organization towards future. In this context, the environment is a market with limited resources, and therefore, in which competition exists. This environment might be more or less stable, but it is to constant change. Firms will struggle to adapt to avoid being selected-off. Strategy in now becomes a systemic and rational act, a process that can be managed in order to attain successfully the goals of the firm (Davidson 2007 34).

History of Procter & Gamble

History of Procter & Gamble Company began in 1837, when crowds of people in America could not get a job the banks were closed, and the country was reportedly on the verge of bankruptcy. At a difficult time, April 12, 1837, two entrepreneurs, William Procter and James Gamble organized production of soap and candles in the city of Cincinnati, and then began to sell their products.Rapid globalization of the company "Procter & Gamble," led to the establishment of a worldwide network of 17 research institutions within the United States, Europe, Japan and Latin America. It should be noted that the company "Procter & Gamble" at an average annual spend on research projects about $ 1 billion while the number working in the field of employees who have a doctorate, more than six thousand people (DeGeus 2000 74).

In the Fortune 500 company occupies 22 place and is one of the leading ...